iTunes in the Cloud service by Apple is a well-liked service which allows you to download music, movies, TV shows, apps or books on individual device and then automatically download on all other as per your wish.
Till now only US citizens were using this unique service ability but Apple has now extended this service towards 38 eligible countries -  Argentina, Australia, Bolivia, Brazil, Brunei, Cambodia, Canada, Chile, Colombia, Costa Rica, Czech Republic, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Hong Kong, Hungary, Ireland, Laos, Macau, Malaysia, Mexico, New Zealand, Nicaragua, Panama, Paraguay, Peru, Philippines, Singapore, Slovakia, Sri Lanka, Taiwan, Thailand, United Kingdom, United States, Venezuela and Vietnam.
So now apart downloading movies, citizens of these eligible countries can synced their devices with all other Apple devices connected to iCloud.

Source : Blog.gsmarena